Not only did he create the 20th century market for practical jokes and gags, but he also created over 650 items himself. Sam Adams became world famous as the "King of Professional Pranksters". Luckily, these decks are still available today. Trick decks like the popular Delands Deck, the Secret Stripper Deck and the Svengali Deck were the first magic tricks owned by hundreds of thousands of eager young magicians in the mid-20th century. Once available in every five-and-dime and neighborhood store, these small pocket tricks in their original packaging are now highly collectible, especially by professional magicians who remember these treasures from their childhoods.Īdams also included some classic magic tricks in his line of products. It was the distinctive, simple comic-book packaging, complete with an enticing see-thru window to give the eager young magician a peek at the wonderful product within, that helped make the S.S. Some of America's favorite tricks and pranks are available again!Ī sense of magical wonder helped to sell classic pocket tricks like the Ball Vase, the Magic Coin Box, the Three Shell Game, Color Vision and Crazy Cube. revived the best of the Adams novelties line. Dedicated to remaining true to Sam Adams' vision, Magic Makers Inc. That all changed on April Fool's Day, 2009, when the company was purchased by Magic Makers, Inc. When company founder Sam Adams died in 1963, the company lost its driving force, and over the years became an almost forgotten chapter in American childhood memories. Many magicians, including the top professionals, got their first taste of magic when they bought one of the inexpensive Adams magic tricks in the cartoon packaging. produced classic pranks and great beginner magic tricks from 1906 into the mid-1990s. Adams Company-īut we do carry some of the SS Adams products! America's Most Famous Novelty Company is not the S.S.
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